Bright
Netflix is address upon all people named Will Smith to aid promote their novel original film , Bright . It may be hard to remember these days , but for the first few years of his career , Will Smith was n’t even experience as Will Smith . When the sitcom - star - turn - megahit - movie - star got his first as a doorknocker in the mid-1980s , he was have it off as The Fresh Prince . Even when he started being credit under his real name whenThe Fresh Prince of Bel Airlaunched in 1990 , Smith continue to use the Fresh Prince cognomen for his music , until going by Will Smith his “ Big Willie Style ” album in 1997 .
The worker has been all Will Smith , all the time for many years now , and he ’s get up for the launching ofBright , a sci - fi crime film that ’s headed to Netflix in December , and reunites Smith with hisSuicide Squaddirector David Ayer . The film is one of the most expensive and gamey - visibility of the new generation of direct - to - Netflix feature films , and the cyclosis serving has come up with a rather unorthodox way to promote the Modern film .
Related:Watch The Bright Trailer
The Netflix US Twitter account tweeted a picture Monday in which Smith ask for other citizenry named Will Smith to help oneself him promoteBright . The conceit of the 45 - second base video , which appears to have been shot while Smith walk through an airdrome , is that the actor is on a world enlistment to promote the film , but because he ca n’t do it all himself , he needs other Will Smiths to help him . So he asks the Smiths to reply to the tweet , or comment and subject matter Netflix .
IS YOUR NAME WILL SMITH ? Please see below for an pressing message.pic.twitter.com/39JPykSYo1 — Netflix US ( @netflix)November 13 , 2017
It appears to have worked , to some grade ; the top reply to the tweet is by a “ William Smith ” and various others who answer are named Will Smith , William Smith , or some other mutant on Smith ’s name . Another answerer stated that her female parent ’s name is “ Wilhelmina Smith . ” in all likelihood the most famous non - Fresh Prince Will Smith is the former NFL player of that name , but he sadly died in a dealings stroke in April 2016 .
Whether their name is Will Smith or not , can this stunt get people delirious aboutBright , which co - star Joel Edgerton , Noomi Rapace , and Edgar Ramirez ? Perhaps , although it ’s a bit foreign that this stunt is launching more than six weeks before the plastic film debuts on Netflix on December 22 .
Blockbuster , star - ride movies debuting on Netflix remains a relatively newfangled and untested phenomenon , so the jury is still out on whether traditional shape of marketing , or all new ones , are the skillful way to sell such movies .
More:Will Smith & Joel Edgerton Team Up On Bright Poster
Source : Netflix
